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Sophie gets papped

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Thursday, 15 April 2010

KAUTO STAR COMES FIRST AT CHELTENHAM GOLD CUP AFTER ALL!!

The build-up to this year’s Cheltenham Gold Cup saw Somerset horses Denman and Kauto Star hitting the news in a ‘clash of the titans’, whilst their supporters were able to wear their allegiance with pride – and raise money for charity – thanks to the exclusive Denman and Kauto Star bracelets, specially designed for the 2010 Cheltenham Festival by innovative jewellery company Hiho.

The stylish silver and stone bracelets, designed in the racing colours of the two former Gold Cup champions, were available to buy from Hiho directly, as well as from the Cheltenham Superstore. Retailing at £35 each, with fifteen per cent of the proceeds generated going to the Injured Jockeys Fund, both designs were a huge success. As with the betting odds for the two favourites, sales of Denman and Kauto Star bracelets were neck and neck right up to the start of the race.

In the end, although the contest between the two champs in the big race wasn’t quite as close as expected, Hiho’s Kauto Star pipped his rival at the post in the ‘clash of the bracelets’, selling just fifteen more bracelets than Hiho’s Denman. Around 300 bracelets have been sold to date, raising almost £2,000 for the Injured Jockeys Fund, and the bracelets are still on sale via the Hiho website, www.hihosilver.co.uk.

Andrew Ransford, Managing Director of Hiho says, "We are proud to have raised almost £2,000 for the Injured Jockey’s Fund, and it was great fun to see people getting as excited about the bracelets as they were about the race!"

Renowned for quality silver and exclusive designs, Hiho has something to suit all tastes at an unbeatable price. Visit www.hihosilver.co.uk for more details and the full product range.

Ends

Notes to editors:

High resolution images available upon request.

Further press information is available from Sophie Quartley or Kirsty Mode at ADPR on 01460 241641, or email sophie@adpr.co.uk or kirsty@adpr.co.uk

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